Latin music managers

You can send your track directly to Latin music managers on Groover. Browse the list, pick managers who work with your style (reggaeton, salsa, bachata, Latin pop, or urbano), and submit your music. They'll listen and respond within 7 days.

Managers look for artists with a clear identity, professional production, and potential for growth. In Latin music, they value authenticity in genres like salsa or bachata, but also innovation in reggaeton and Latin trap. Strong social media presence and live performance skills also matter.

Latin music blends diverse styles from across Latin America and Spain. You'll find everything from traditional salsa and bachata to modern reggaeton, Latin trap, and urbano. The scene is global but deeply connected to regional sounds, making it rich with collaboration opportunities across borders.

Show your unique angle within your subgenre. If you make reggaeton, what sets your sound apart? If you sing bachata, what's your vocal style? Managers want artists who respect the tradition but bring something fresh. Professional recordings and an engaged fanbase also help.

Not every manager will want to represent you, and that's normal. They need to believe in your long-term potential and see how you fit their roster. On Groover, you're guaranteed feedback within 7 days. If they don't respond, you get your credits back. Use their insights to improve your pitch and music.

Groover helps artists and their representatives (label managers, PR agents, publishers etc.) get their music heard.


Through an innovative web platform, Groover connects artists who want to promote their music with the best curators, radios and labels seeking emerging talents. On Groover, artists can send their music directly to a selection of blogs, radios, playlist curators, record labels and pros of their choice, get feedback guaranteed, and coverage!

Thanks to Groover, more than 3,000 active music curators and pros have given more than 4 million pieces of feedback, 1 million+ shares (reviews, playlist adds etc.) and 1,000+ signatures on record labels.

Yes, Groover is a paid platform that uses credits called Grooviz:

• 1 Grooviz = €1 (tax included, ~ $1.07 USD)

• Contacting a curator/pro costs 2 Grooviz

• Top-tier curators may cost more (4–6 Grooviz)
  

You can save up to 24% with discounted credit packs.

100%. Groover was built for indie and self-managed artists who want to promote their music without needing a label or traditional PR.

Curators provide actionable written feedback on your track, helping you understand your music’s strengths, get exposure, and grow your network.

Yes, but signing up is free and takes only a few minutes. You can browse curators and plan your campaign before sending your first track.