How to get signed by a record label in 2025

You can send your music directly to record labels, A&Rs, and industry professionals through Groover, a platform designed to help artists get heard. Unlike cold emails that often go unanswered, Groover guarantees that your track is listened to and receives feedback from industry professionals actively scouting new talent.

Labels are searching for artists with high-quality recordings, a strong online presence, and a growing fanbase. While genre preferences vary, they often look for artists with engaged listeners on Spotify, TikTok, and Instagram, as well as those showing consistency in their releases.

• Make sure your music is professionally recorded, mixed, and mastered.
• Build your social media presence and engage with your audience.
• Submit your music to the right labels that fit your genre.
• Use Groover to connect directly with labels, get feedback, and refine your pitch.

No platform can guarantee a deal, but Groover gives you direct access to the decision-makers who can sign you. It removes the guesswork, ensuring your music reaches industry professionals and increasing your chances of landing a deal.

Groover helps artists and their representatives (label managers, PR agents, publishers, etc.) get their music heard.

Through an innovative web platform, Groover connects artists who want to promote their music with the best curators, radio stations, media outlets, and labels seeking emerging talents. On Groover, artists can send their music directly to the curators & pros of their choice, get guaranteed feedback, and potential coverage!

Thanks to Groover, more than 3,000 active music curators and pros have given more than 4 million pieces of feedback, 1 million+ shares (reviews, playlist adds, etc.) and 1,000+ signatures on record labels.

The record labels & pros on Groover are carefully selected music enthusiasts screened by the Groover Team for their ability to curate and discover talented new artists.
We review their application based on their degree of influence (globally, or within their niche), the quality of the content they produce, the artists they support as well as their editorial line.


Today curators can be placed in 3 main categories depending on what you are looking for. You can access to the entire list of curators & pros once you started your campaign and added the info on your track. You can then target them more precisely by using the filters available (music genres, types, countries):


• Visibility: Media outlets, blogs, radio stations & shows, playlisters, Youtube channels... If they like your track, they will share it to their audience, allowing you to get your music heard by a new audience


• Partners: Record labels, bookers, managers, publishers looking for their next big thing to work with and to represent. If you're looking to build your entourage, those are the ones you should contact


• Advice: Managers, coaches, mentors or other music industry players. They were selected for their abilities to give you advice on your production, your career or your project. If you're sending a demo and are looking for detailed advice, those are the ones you should get in touch with

All the record labels & pros on Groover share the desire to discover new talent and fresh music. They have been carefully selected based on the opportunities they can provide. Music Curators & Pros are independent and specialized in different music genres.

Yes, Groover is a paid service. This allows us to secure the feedback from the music curators and pros you've chosen, which is our #1 mission.

While Groover is free to sign up, contacting curators and music pros will require payment. Here's an overview of our fair and transparent pricing:



The Grooviz are the virtual credits on Groover. In order to send your track to the curators / pros of your choice on the Groover platform, you will need to purchase Grooviz.

• 1 Grooviz costs €1 all taxes included (~ $1.07)

• Sending a track to 1 curator / pro will cost you 2 Grooviz. An exception exists for the "Top Curators / Pros", a selection of less than 10% of all the contacts which will cost you 4 to 6 Grooviz to contact instead of 2

• You can buy attractive packages (discounts up to 24%!) in your Wallet

Your credits will be refunded.

Whether your track is already released (even if it's been several months!), just before release or not yet finished, send it on Groover can be useful at any time.
There are record labels & pros for every level of development and any style of music on Groover
As long as you have a YouTube link - it can be unlisted - or a SoundCloud link - it can be private if you use the shareable version - to your track, you may use Groover!