Promote your House tracks to NYC's underground tastemakers

New York curators appreciate the full spectrum of house music, but the city has particularly strong traditions in deep house, soulful house with gospel and jazz influences, and garage house that carries the Paradise Garage legacy. Many NYC DJs value tracks with substance, musicality, and a respect for the genre's history while still sounding fresh. Both underground warehouse tools and more polished vocal productions have their place in the diverse NYC scene.

While New York has a distinctive house legacy, curators are open to quality productions from all styles and geographical influences. That said, understanding elements that have historically defined NYC house, like soulful keyboards, strong basslines, and well-crafted vocal elements can help your music resonate with the city's tastemakers. Authenticity matters more than trying to force a specific regional sound.

New York has a long history of appreciating both polished studio productions and raw, underground tracks with character. Your submissions should be at a professional standard regarding mix and arrangement, but don't feel you need major label production values. Many NYC house DJs still appreciate tracks with grit and personality over overly polished productions that lack soul. Focus on groove, musical ideas, and emotional impact.

Absolutely. New York's house scene has always maintained strong international connections, from François K's French influence to the exchange with UK garage. NYC curators regularly support international talent and understand that house music is a global language. Groover provides direct access to NYC tastemakers regardless of your location, allowing international producers to establish genuine connections with influential figures in one of house music's most important cities.

The curators & pros on Groover are carefully selected music enthusiasts screened by the Groover Team for their ability to curate and discover talented new artists.

We review their application based on:

• Their degree of influence (globally, or within their niche)

• The quality of the content they produce

• The artists they support and their editorial line

Curators on Groover fall into three main categories, depending on what you’re looking for. You’ll gain access to the full list of curators and pros once you’ve started your campaign and added details about your track. From there, you can refine your search using filters like music genres, curator types, and countries.

• Visibility Curators: Media outlets, blogs, radio stations and shows, playlisters, and YouTube/Twitch channels. If they like your track, they’ll share it with their audience, helping you reach new listeners.

• Partners: Record labels, bookers, managers, sync supervisors, and publishers looking for their next big discovery—the artists they want to work with and represent. If you’re looking to build your network, these are the ones to reach out to.

• Advice: Managers, coaches, mentors, and other industry professionals selected for their ability to offer valuable feedback on your production, career, or overall project. If you’re sending a demo and want detailed advice, these are the people to connect with.

All record labels and pros on Groover are passionate about discovering new talent. They’ve been carefully selected based on the opportunities they can provide. Each curator and pro is independent and specializes in different music genres.

Yes! As long as you have a YouTube, SoundCloud, or Audiomack link for your track (it can be unlisted or private), you can use Groover!

You can send tracks on Groover that…

• are unfinished

• are unreleased

• will be released in the near future

• have already been released (even tracks from your back catalog)

There are record labels & pros for every level of development and any style of music on Groover.

Yes, Groover is a paid service. This is what allows us to secure the feedback you receive from the music curators and pros you've chosen, which is our #1 mission. 



Here's an overview of our fair and transparent pricing:

Grooviz are virtual credits on Groover. In order to send your track to the curators & pros of your choice on the Groover platform, you will need to purchase Grooviz.

• 1 Grooviz costs €1, all taxes included (~ $1.07 USD)

• Sending a track to 1 curator/pro will cost you 2 Grooviz. In rare cases, it will cost more (usually 4 or 6 Grooviz) to contact a curator/pro if they are one of our top curators.

• You can buy attractive packs (discounts of up to 24%!) to save money on your campaigns.

Your credits will be refunded and you’ll be able to contact any other curator on the platform.