Eric McLellan

Label · United States
About

Bio

My lifelong passion for music has manifested in my current role as an A&R consultant and artist manager affording me a great opportunity to work with and for music artists. I gained the bulk of my experience during my time at Sire Records, Warner Bros Records , and ADA Distribution as Director, A&R and label GM/Label manager. I would describe myself as a creative strategist at heart who has grown with the ever changing landscape of the music business taking on various roles at labels from Creative Services (advertising and video production) to A&R, to distribution, over the course of a 15+ year career in New York City. My specialties include A&R, Artist Management, tech, video production, branding, and strategic marketing. Former Label GM for icons + giants (Warner/ADA). Currently A&R partner at Ninetone Group a Swedish label with distribution inside of InGrooves. Overseeing US A&R. In addition, through my company Yo Peep This, I work with start-ups Breakr, indieFlow, A&R at Boost Collective, and also an artist coach at Groover for their US Club.
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They want to receive...
  • Genres
    Alternative rock
    Country Americana
    Dance pop
    Hip-hop
    Indie folk
    Indie pop
    International pop
    Singer songwriter
    Trap
    Urban pop
  • Attributes
    Available on Spotify
    Early project
    On stage experience
    International potential
    Strong social media presence
    Unsigned artist
    Upcoming project
    Young talent
They are also open to receiving...
  • Genres
    Chill / Lo-fi Hip-Hop
    Classical music
    Experimental jazz
    New wave
    Pop Punk
    Progressive pop
    R&B
    Traditional music
  • Moods
    Dramatic
    Midtempo
    Underground
    Weird
  • Attributes
    Finished track
    Supported artist
They don't want to receive...
  • Genres
    Acid house
    Death / Thrash
    Film music
    Instrumental
Not sure which genre(s) suits your music style? Check out our genres cheatsheet!

Services

Distribution , A&R Support, Label Services, Promo/Marketing, Creative Direction, Brand Direction and support, Management, Music Production services and direct consultancy work. www.yopeepthis.com
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They’re looking for...

  • Lyrics in English
  • Artists from any country/region
  • Unreleased tracks and released tracks

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