1hr Coaching Session 🇺🇸

Bio and how they support artists

ℹ️ This account offers you more than just feedback — it gets you a full coaching session! 🔥 👉 After your campaign, you’ll receive a private message with the available time slots so you can book the session that works best for you. We’re excited to offer you an exclusive, 1-hour, personalized 1:1 coaching session to elevate your music project 🚀 During this session, our expert team will provide tailored guidance to help you make meaningful progress in your career. 👥 Meet Your Coaches ⬇️ Erika Parr – Global Marketing & Digital Distribution Expert Erika is a multilingual marketing strategist and digital distribution specialist with 10+ years in the music industry, empowering independent artists worldwide. 🎵 Industry Expertise She has led international content and marketing strategy at CD Baby and Soundrop, overseeing Portuguese and Spanish markets, doubling readership of localized content, and managing 100+ email campaigns with high engagement. She has built tools, educational resources, and launch systems that simplify the release process for artists. 🏆 Career Highlights Erika has planned and supported numerous release campaigns — including a collaboration with Mike Shinoda’s “Shinoda Produced Me” program, working directly with his team to shape a single launch. 🌍 Artist Development She has taught and mentored artists across Brazil, Spanish-speaking regions, and the United States, speaking at global conferences like SIM São Paulo, Berklee Online, and the DIY Musician Conference. Her mission: help artists build sustainable careers with smart strategy, clarity, and confidence. Asa Welch – Strategic Artist Development & Marketing Leader Asa is a seasoned coach and marketing strategist with 10+ years supporting independent and emerging artists across major labels, tech platforms, and global music companies. 🎯 Current Role As Head of Music & Artist Marketing at Epidemic Sound, Asa provides strategic career guidance to 35+ independent artists and labels — helping them overcome challenges, optimize their platforms, grow their audiences, and build sustainable careers. 🏆 Previous Experience Head of Marketing – Glassnote Records Coached 15+ artists (including Mumford & Sons, Phoenix), driving $1M+ in revenue through tailored career strategies. Marketing Director – Epitaph Records Supported 15+ artists with data-driven advice, generating $1.5M+ in artist growth opportunities. Product Marketing Manager – Atlantic Records (Warner Music Group) Worked directly with artists to develop marketing strategies, enhance fan engagement, and identify growth opportunities. Asa is known for his ability to solve complex artist challenges, provide highly personalized guidance, and connect talent with the right opportunities and networks. 🚀 What You’ll Gain - Expert Coaching : Get online sessions with top-tier music business experts ready to guide your creative and career decisions. - Refine Your Artist Identity : Learn to sharpen your artistic vision and express a more authentic, recognizable identity. - Release Plan & Playlist Strategy : Get pro insights to maximize visibility and impact for your next release. - Master Your Socials : Learn to tell your story effectively and build an online presence that truly represents your brand. - Promotion Techniques : Discover the art of pitching and promoting your music to blogs, radio, and media. - Manage Your Marketing Campaigns : Receive hands-on guidance to optimize your ads and use the same tools as industry professionals.

• https://grooverclub.webflow.io/on-demand