Critical Zero

Media Outlet/Journalist · Canada

About

Bio and how they support artists

Critical Zero was established in 2021 by Pedro Alvarado and Sandra Byars. Following their graduation from Seneca College’s Independent Music Production course, they aimed to apply their newfound skills to bolster the Toronto alternative music scene. Inspired by the early 90s alternative music movement in Toronto, Canada, their objective was to cultivate a community dedicated to supporting the alternative music scene comprehensively, encompassing production, creation, design, and music business. Their aim was not only to spotlight individuals within the music industry but also to establish a platform for learning. With this vision in mind, Critical Zero initially ventured into photography and the creation of show reviews, playlists, and the promotion of bands and events at punk shows in the area. Over time, this expanded to encompass more content creation, including video segments with interviews, live broadcasts, YouTube videos, reels, and TikToks, all centered around the Toronto alternative music scene like punk, indie, grunge, rock and international artists they believed would resonate with the Toronto music scene. In 2022, Critical Zero successfully organized its first all-ages event, featuring local punk bands, designers, and artists. The primary objective was to create a safe space for young individuals to connect with local bands and businesses, facilitating networking and strengthening the music community in a post-pandemic era. In 2023 and 2024, Critical Zero has been working in the music scene doing new release spotlights, show reviews, and actively supporting independent and local artists from Toronto and the world. We do Release Spotlights, where we talk about the song, production, and our thoughts on the release. This gets posted on our website and instagram account. This may also be added to our Critical Zero Spotify Playlist. If local to Toronto or touring, we may consider the artists for a show in the city, as we host our own events every few months. We also are able to provide feedback on demos, production and songwriting, and more.

https://critical-zero.com/ · 1581 followers · 15 followers ·

They want to receive...

Genres

Alternative rockGarage rockHard rockIndie rockNew wavePop PunkPost punkPsychedelic rockPunk RockSurf rock
Moods

CatchyCreativeCuriousDarkEnergeticEngagedGroovyHardcoreUniqueIndieIntenseLo-fiDreamyOriginalSimpleUndergroundWeird
Attributes

Bass guitarDemosElectric guitarExplicitLive recordingLow fidelityFinished trackDrumsProfessional productionRadio editVocalsAvailable on SpotifyComposerEarly projectOn stage experienceInternational potentialStrong social media presenceSupported artistUnsigned artistUpcoming projectYoung talent

They are also open to receiving...

Genres

Dream popExperimental rockPost rockRock & Roll / Classic RockShoegaze
Moods

ChillRomanticSensualSurprising
Attribute

Sync-friendly

They don't want to receive...

Genres

African musicAfrobeat / AfropopArabic musicAsian musicBossa novaBrazilian musicBrazilian FunkBrazilian SertanejoCanzone ItalianaCaribbean musicChill / Lo-fi Hip-HopChristian musicClassical musicCloud Rap / Hip HopCommercial / MainstreamCountry musicDancehall / ReggaetonDrill/JerseyDubElectro Jazz / Nu JazzExperimental jazzFilm musicFunkJazz fusionGerman songGrimeHip-hopHoliday musicIndie folkIndie IndiaInstrumentalInstrumental hip-hopInternational rapLatin musicModern jazzNeo / Modern ClassicalNouvelle sceneOriental musicRap in EnglishFrench rapR&BReggaeSinger songwriterSolo PianoSoulTraditional musicTrapUrban popChanson Française/Variété
Attributes

CoversTestsFreestyleRemixUrban sounds