Chermont (Flagra Rap)

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Founder and Executive Producer of Flagra Rap (formerly Genius Brasil), I have dedicated my career to amplifying Brazilian hip-hop culture, with a particular focus on the Northern region. My journey began as an Editor at Genius, where I developed specialized content—including reviews, essays, and interviews—while coordinating festival coverages for major events like Afropunk, Psica, and Lollapalooza. In 2023, I co-founded the Prêmio Rap Brasil (Rap Brazil Awards), a groundbreaking initiative celebrating the best in Brazilian rap. In 2024, I took on the role of Social Media Content Director for Sumano MC’s album release campaign, "Nortes." Through targeted communication strategies, I helped the campaign reach over 200,000 people, grow Sumano’s social media following by 2,000+ followers, and develop a long-term content plan to support both the album and his career trajectory. I am actively seeking hip-hop, trap, and funk tracks that embody raw authenticity, innovative production, and cultural depth. I’m particularly drawn to music that explores themes of social justice, regional identity, and personal storytelling. I offer artists unparalleled opportunities to amplify their music and grow their careers through media coverage, social media campaigns, and content creation. With my background, I provide featured articles, in-depth interviews, and critical reviews that highlight an artist’s work and connect them with their audience. Additionally, I collaborate with artists to produce high-quality, visually compelling content that resonates with their audience, ensuring that every single piece reflects their unique style and message.

• https://flagrarap.com.br/ ·