Critical Zero

Média / Journaliste · Canada

À propos de

Bio et comment ils soutiennent les artistes

Critical Zero was established in 2021 by Pedro Alvarado and Sandra Byars. Following their graduation from Seneca College’s Independent Music Production course, they aimed to apply their newfound skills to bolster the Toronto alternative music scene. Inspired by the early 90s alternative music movement in Toronto, Canada, their objective was to cultivate a community dedicated to supporting the alternative music scene comprehensively, encompassing production, creation, design, and music business. Their aim was not only to spotlight individuals within the music industry but also to establish a platform for learning. With this vision in mind, Critical Zero initially ventured into photography and the creation of show reviews, playlists, and the promotion of bands and events at punk shows in the area. Over time, this expanded to encompass more content creation, including video segments with interviews, live broadcasts, YouTube videos, reels, and TikToks, all centered around the Toronto alternative music scene like punk, indie, grunge, rock and international artists they believed would resonate with the Toronto music scene. In 2022, Critical Zero successfully organized its first all-ages event, featuring local punk bands, designers, and artists. The primary objective was to create a safe space for young individuals to connect with local bands and businesses, facilitating networking and strengthening the music community in a post-pandemic era. In 2023 and 2024, Critical Zero has been working in the music scene doing new release spotlights, show reviews, and actively supporting independent and local artists from Toronto and the world. We do Release Spotlights, where we talk about the song, production, and our thoughts on the release. This gets posted on our website and instagram account. This may also be added to our Critical Zero Spotify Playlist. If local to Toronto or touring, we may consider the artists for a show in the city, as we host our own events every few months. We also are able to provide feedback on demos, production and songwriting, and more.

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Genres

Alternative rockGarage rockHard rockIndie rockNew wavePop punkPost punkPsychedelic rockPunk RockSurf rock
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Musique africaineAfrobeat / AfropopMusique arabeMusique asiatiqueBossa novaMusique BrésilienneFunk BrésilienSertanejo BrésilienChanson italienneMusique caribéenneChill / Lo-fi Hip-HopMusique ChrétienneClassical musicCloud Rap / Hip HopCommercial / MainstreamCountryDancehall / ReggaetonDrill / JerseyDubElectro Jazz / Nu JazzJazz expérimentalMusique de filmFunkJazz fusionChanson allemandeGrimeHip-hopMusique de noëlIndie folkIndie IndiaInstrumentalHip-Hop instrumentalRap internationalLatin musicModern jazzNéo / Modern ClassicalNouvelle scèneMusique orientaleRap en anglaisRap francaisR&BReggaeSinger-songwriterPiano SoloSoulMusique traditionnelleTrapUrban popChanson Française / Variété
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