Promote your Manchester sound to industry insiders

Groover connects you with curators who understand the nuances of Manchester's musical legacy, from the post-punk innovation of Joy Division to the baggy grooves of the Stone Roses. Our platform includes bloggers, playlist curators, and radio programmers who specifically look for artists channeling elements of the Manchester sound, whether that's jangly Smiths-inspired guitars or Happy Mondays-style dance crossovers.

Curators appreciate both authentic tributes to classic Manchester sounds and innovative approaches that build on this foundation. Music with distinctive bass lines (think Peter Hook), atmospheric production reminiscent of Martin Hannett's work, or the dance-rock fusion pioneered at the Haçienda often receives strong engagement. That said, authenticity matters more than imitation. The Manchester scene was built on innovation, not copycat sounds.

Highlight specific Manchester influences in your submission notes, whether that's The Smiths' literate lyrics, New Order's electronic experimentation, or the Stone Roses' psychedelic dance rock. Remember that Manchester music was always forward-thinking while maintaining its distinct identity. Don't just mention your influences, explain how you're carrying that torch of innovation while honoring the legacy of Factory Records, the Haçienda, and the city's rich musical heritage.

Absolutely. Manchester's musical story didn't end with the closure of the Haçienda. Curators are excited by artists who understand the city's legacy but push it in new directions, much like how bands evolved from post-punk to the Madchester sound. Many curators appreciate music that captures Manchester's enduring elements: working-class authenticity, experimental tendencies balanced with pop sensibilities, and that distinctively northern character that defined everything from The Smiths to The Charlatans.

The curators & pros on Groover are carefully selected music enthusiasts screened by the Groover Team for their ability to curate and discover talented new artists.

We review their application based on:

• Their degree of influence (globally, or within their niche)

• The quality of the content they produce

• The artists they support and their editorial line

Curators on Groover fall into three main categories, depending on what you’re looking for. You’ll gain access to the full list of curators and pros once you’ve started your campaign and added details about your track. From there, you can refine your search using filters like music genres, curator types, and countries.

• Visibility Curators: Media outlets, blogs, radio stations and shows, playlisters, and YouTube/Twitch channels. If they like your track, they’ll share it with their audience, helping you reach new listeners.

• Partners: Record labels, bookers, managers, sync supervisors, and publishers looking for their next big discovery—the artists they want to work with and represent. If you’re looking to build your network, these are the ones to reach out to.

• Advice: Managers, coaches, mentors, and other industry professionals selected for their ability to offer valuable feedback on your production, career, or overall project. If you’re sending a demo and want detailed advice, these are the people to connect with.

All record labels and pros on Groover are passionate about discovering new talent. They’ve been carefully selected based on the opportunities they can provide. Each curator and pro is independent and specializes in different music genres.

Yes! As long as you have a YouTube, SoundCloud, or Audiomack link for your track (it can be unlisted or private), you can use Groover!

You can send tracks on Groover that…

• are unfinished

• are unreleased

• will be released in the near future

• have already been released (even tracks from your back catalog)

There are record labels & pros for every level of development and any style of music on Groover.

Yes, Groover is a paid service. This is what allows us to secure the feedback you receive from the music curators and pros you've chosen, which is our #1 mission. 



Here's an overview of our fair and transparent pricing:

Grooviz are virtual credits on Groover. In order to send your track to the curators & pros of your choice on the Groover platform, you will need to purchase Grooviz.

• 1 Grooviz costs €1, all taxes included (~ $1.07 USD)

• Sending a track to 1 curator/pro will cost you 2 Grooviz. In rare cases, it will cost more (usually 4 or 6 Grooviz) to contact a curator/pro if they are one of our top curators.

• You can buy attractive packs (discounts of up to 24%!) to save money on your campaigns.

Your credits will be refunded and you’ll be able to contact any other curator on the platform.